The duration of the website development may vary depending on the
design, number of pages, functionality, and capabilities of the
agency. In the case of a customized design homepage, it takes
approximately 4 to 12 weeks. What is the agency doing during this
time?
In this article, you will learn
five reasons why it takes time to develop a website.
To avoid making the content difficult, we made it easy and
concise, focusing on the core as much as possible. If you read
this article, the wait time during website development will be a
reasonable wait. You will also be able to see the flow of the
website development process.
Let's take an example of the actual Webtamin homepage development
process.
1. Analyze business needs
Why do you create a website? The agency must first understand
exactly
what the customer wants to achieve.
After that, we need time to figure out how to reflect this on the
website.
The agency communicates with the customer to provide a website
that meets their goals. In the early stages of development, they
usually ask the customer for additional information, ask for
clarification, and answer questions. This work is needed to ensure
that the information needed is determined once the development
process begins.
For example, Webtamin aims to create and service a website to
customers. Therefore,
gaining customer trust is the top priority.
To do this, present potential customers with previous work,
customer testimonials, unique selling points, and articles.
2. Aim target customers
Several visual elements make up a website. The agency needs to
decide the layout, color, font, and phrase of the website. What's
important here is that they need a design that
takes into account the target customers.
They need to focus on the age group, preferences, and
characteristics of the target customers.
For example, the target customers of Webtamin are business owners.
Business owners are often middle-aged individuals. Therefore, the
wording on the website chose a relatively formal expression. The
style is also aimed at explaining enough information. Young
customers, on the other hand, tend to prefer relatively informal
expressions. Concise phrases may be more appropriate than long and
detailed explanations.
Designing a website that suits your target customers is
time-consuming.
3. Apply responsive design
Responsive design is a design practice that makes it visible on
all mobile device screens, including smartphones, tablets, and
laptops.
In recent years, responsive design has become essential as the use
of mobile devices has increased. However, there are still many
websites on the Internet that do not apply to it. Have you ever
had an experience where you visited the website from your phone
and found it hard to see because of the small font size? Have you
ever seen an unusual enlargement of only a part of the website?
These are common things in websites without responsive design.
On the other hand, what does a website that reflects responsive
design look like? For example, the website you are looking at now
has a responsive design. If you're reading this now on your laptop
or desktop, try accessing it on your smartphone. You'll be able to
see the
design changes tailored to the size of the small screen.
Applying the responsive design requires additional work during the
development phase.
4. Search Engine Optimization(SEO)
Search engine optimization is the task of making websites appear
high on search engines.
If you search for something on Google or Naver, the results appear
in order. The higher the search engine optimization score, the
more it will be shown on the front page and the top. Conversely,
the lower the score, the more difficult it is to access because it
is behind the search ranking.
Search engine optimization is essential for effective marketing.
Even if it's a very nice website,
it's useless if the customer can't find it.
Webtamin, for example, has applied Search Engine Optimization.
Therefore, searching for a business name exposes the result to the
top.
Making websites stand out to potential customers is one of the
reasons for longer development.
5. Testing
Once the agency has completed the development of the website, it
must ensure that
there are no issues in many aspects.
They will verify the following items.
- Are all the components of the website visible?
- Has the responsive design been applied properly?
- Does the function work without problems?
- Is there any problem with performance such as loading delay?
- Is there any inconvenience from the user's point of view?
If any of these issues are present, users will have doubts about
their expertise. It makes the website look very less professional
in their business. This makes it easier for potential customers to
leave the website.
For example, the Webtamin website was also verified according to
these criteria at the time of development. Because of this quality
assurance process, you can browse the website without any
problems.
Quality assurance testing is required to create a robust, flawless
website.
So far, we've covered five reasons why website development takes a
long time. Let me sum up.
- Analyze business needs
- Aim target customers
- Apply responsive design
- Search Engine Optimization(SEO)
- Testing
The agency will perform the above tasks according to the website
development flow. Each task has a reasonable reason and takes a
certain amount of time. Customers who understand this will be able
to have better communication with the agency.
Congratulations on taking your basic website knowledge to the next
level!